The entire theoretical system of corporate culture is summarized into five elements, namely corporate environment, values, heroes, cultural rituals and cultural networks.
The corporate environment refers to the nature of the company, its operating direction, the external environment, its social image, and its connection with the outside world. It often determines the behavior of the company.
Values refer to the consensus of members of an enterprise on whether a certain event or certain behavior is good or bad, good or evil, right or wrong, and whether it is worth emulating. Values are the core of corporate culture, and unified values enable members of the company to have a unified standard when judging their own behavior, and use this to choose their own behavior.
Heroes refer to the core characters of corporate culture or the personification of corporate culture. Their role is to serve as a living model and provide other employees in the company with an example to imitate. It plays an extremely important role in the formation and strengthening of corporate culture. .
Cultural ceremonies refer to various commendations, rewards, gatherings, and cultural and entertainment activities within the company. It can dramatize and visualize certain things that happen in the company to vividly publicize and reflect the values of the company, so that people can pass These lively activities come to understand the connotation of corporate culture and make corporate culture "entertainment".
Cultural network refers to informal information transmission channels, mainly dissemination of cultural information. It is composed of a certain informal organization and group of people, as well as a specific occasion, and the information it conveys can often reflect the wishes and mentality of employees.